Born and raised in Detroit, I moved to Los Angeles in 2006 after earning my BFA in Graphic Design. Transitioning from web design to motion graphics, I eventually led a team at PlayNetwork, creating diverse out-of-home advertising for various clients. My journey took me to Disney Interactive, where I seamlessly integrated design and motion graphics, editing ads for internally developed games and apps, including Disney Emoji Blitz. At Disney, I learned to embrace and strategically use the analytical, data-driven aspects of paid marketing.

 

Following Disney's decision to outsource its products, my wife and I moved back to Madison, where I led the marketing video efforts at PerBlue. In this role, I developed user acquisition, storefront, and social content while contributing UI/UX motion mockups for our games, drawing from my diverse background. In 2022, I joined N3twork Studios Inc., continuing to develop marketing and social video assets in the new Web3 space. Currently, I am happily employed at Netflix, working on the Performance Creative team leading all storefront and paid ad creatives for Squid Game: Unleashed.

Home is Madison, Wisconsin. In my spare time, I love to go to concerts, comedy shows, bowl, hike, collect vinyl records, and eat pizza. 

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